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(Part 1 of a 3 Part Series) Copyright 2002 by Herman Drost Getting traffic to your web site without analyzing it, is like being blindfolded in a crowd. You hear voices, but you don’t know which direction they are coming from or who they are. Without analyzing your web site traffic, it’s difficult to improve your web site marketing. Know Your Traffic Language You should be aware of the different terms used to describe web site traffic, so as not to be confused about your web site visitors. Here are the main terms used: Visit – these are all requests made by a specific user to the site during a set period of time. The visit is ended if a set period of time (say 30 minutes) goes by with no further accesses. Users are identified by cookies, username or hostnames/ip addresses. Hit – this is a request to the server for a file not a page. Your page can be made up of different files, such as graphic files, audio files or css and javascript files, resulting in a number of hits for that page. Each of these requests is called a hit. Counting hits is not the same as tracking pageviews. It takes multiple hits to view a page. Pageview/Impression – this is the number of times a page is accessed as a whole. Unique View - A page view by a unique person within a 24 hour period. Referrer - A page that links to your site. By looking at your referrers will tell you who's linked to your site. This can be particularly valuable for seeing where your search engine traffic is coming from. User Agent - This refers to the software used to access your site. Sometimes known as a 'browser' or 'client', the term user agent can describe a PHP script, a browser like Internet Explorer, or a search engine spider like GoogleBot. If you can identify what software is being used to access your site, you'll be able to tell if users are abusing it, and when the search engines last crawled your pages. In Part 2 of this article series we'll look at some of the ways to track your web site visitors.
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More Articles:1. Change cPanel Security Settings The following are a few security tweaks you can do to your dedicated server if you are running cpanel / whm. The following changes are made in the web host manager. 1. Login to WHM as root. 2. Server Setup Tweak Security 3. Enable php open_basedir Tweak 4. Enable SMTP tweak. 5. Optionaly enable mod_userdir (This will let your users preview their site at your_main_domain/~username) Origianl: http://www.ukwebmasterforums.com/t4919-change-cpanel-security-settings.html Web Hosting UK (http://ww… 2. How to Analyze Your Web Site Traffic How to Analyze Your Web Site Traffic (Part 1 of a 3 Part Series)Copyright 2002 by Herman Drost Getting traffic to your web site without analyzing it, is likebeing blindfolded in a crowd. You hear voices, but you don’tknow which direction they are coming from or who they are.Without analyzing your web site traffic, it’s difficult toimprove your web site marketing. Know Your Traffic Language You should be aware of the different terms used to describe web site traffic, so as not to be confused abou… 3. How To Choose Your Web Host Ask any Internet entrepreneur what the most important decision they had to make for their Web site was, and chances are pretty good they'll say:'choosing my Web host'.Here are the most important things you need to ask your potential Web host before you part with your hard earned cash.1. 'How long have you been in business?'Very important, as Web hosting is a business that requires a lot of technical experience. It is very high tech, and a new company might not have had the time to get accustomed… 4. Evaluating E-commerce Hosting Plans Besides the requirements of standard web hosting plans, Web hosting for e-commerce operation needs a shopping cart that supports online catalog and online payment processing. Standard Web Hosting Plans Standard hosting plans varies in terms of programming languages, operating systems and server performance. The commonly used web development languages include PHP, ASP, JSP and PERL. The hosting plans that support those programming languages are referred as PHP Web hosting, ASP Web hosting, JSP W… |
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